New Book Ushers the Selling Profession Into the Conscious Workplace Movement

While companies worldwide embrace employee mindfulness and emotional intelligence programs, their sales forces are being left behind. Selling To The Point changes this by introducing a system that makes salespeople more productive by embracing a conscious selling approach.

How many times have you encountered salespeople who could benefit from interacting with customers more consciously? Company sponsored mindfulness training habitually overlooks their sales forces. What’s ironic is that salespeople are oftentimes the only direct contact customers have with the company. This problem is about to change thanks to Jeffrey Lipsius’ new book Selling To The Point.

With the help of Timothy Gallwey who redefined performance coaching in the 1970’s with his best seller The Inner Game of Tennis, Lipsius bridges the gap between conscious workplace practices and salesperson performance using a fictional story, since salespeople learn best through the language of dialogue. The story format allows the principles of conscious selling to emerge via dialogue between salespeople and customers. Selling To The Point questions many unchallenged assumptions professed by traditional sales training. This groundbreaking book redefines the goal of selling and the role of salespeople, which both boosts professional productivity and ushers the selling profession into the conscious workplace movement—a transformational opportunity for every business.

"Jeffrey Lipsius may have come up with the most influential book for sales in a decade."

Timothy Gallwey, Founder of The Inner Game

About the author: Jeffrey Lipsius has been training salespeople for over 30 years. He was the Sales Trainer, National Sales Manager and Vice President of Sales for several companies in the Natural Foods Industry. The salespeople trained by Jeffrey are some of the highest commission earners in their respective industries, and have cumulatively sold over two billion dollars worth of product.

For more information about SELLING TO THE POINT, please visit www.sellingtothepoint.com